‘Meta description’ – It is an HTML attribute used to describe detailed information about a page. Whenever you search anything on a search engine, you will find it in search results as a snippet under the title tag. It is there to provide more contexts about the page. The best SEO company in India believes it a starting step to build an SEO strategy. Howbeit, the Meta description attribute is not a ranking factor and Google shows it only 37% of the time in the search result, it is still an important content piece for on-page SEO. In our today’s session, we will share information about why Meta descriptions matter even after they have low importance in SEO or search engine! Why it is important to write Meta description Meta description intrigues people to click on the website. This is so much important even after Google shows only 37% of the time Meta descriptions. Let’s understand this with an example. If any page gets 50,000 impressions per month, Google indicates t...